Who I am
Hello. I’m Nicola Slavin, a London-based freelance copywriter and marketing professional specialising in digital and social media.
Over the past 11 years I’ve worked with and for high-profile brands, artists and venues in the arts, entertainment and publishing industries, including J.K. Rowling’s Pottermore, author Roald Dahl, Penguin Random House and Wonderbly (formerly Lost My Name). I’ve also worked with a number of corporate clients from property developers Argent to the UK Government, and with agencies big and small including TMW Unlimited, BookMachine Works and Wunderman.
What I do
Looking for someone to help you plan and execute a digital marketing campaign and/or write lots of lovely blog posts, features, UX content and other incidental copy for your site, social channels and/or weekly email newsletters? Or maybe you’re thinking about launching one or two of those afore-mentioned social media channels and have no idea where to start – or even if you should start at all.
All of that is the kind of stuff I do – and more besides. Take a look here if you want to delve a little deeper.
Where I’ve been
Back in the day I studied English and American Studies at the University of Nottingham, where I was also News Editor for the university magazine, Impact. I loved working on that magazine, and it really helped cement my desire to work with words.
I have since completed courses in Journalism (at the London College of Communication) and Creative Writing (at the Mary Ward Centre), and in March 2015 I completed my Diploma in Digital Media and Branding with The Chartered Institute of Marketing.
Work-wise, I spent several years in full-time roles for Caspian Publishing, The Royal Court Theatre, The Horniman Museum, Andrew Lloyd Webber’s The Really Useful Group and The Roald Dahl Literary Estate before embarking on my freelance career in September 2016. Since then I’ve worked for numerous clients – big and small, B2B and B2C – across a diverse range of industries: publishing, entertainment, property, events management, government, charity and much more.
I have also previously worked as a freelance journalist, contributing to magazines including ShortList, MBA Business, Fresh Direction, online London-based arts and music magazine Who’s Jack and websites including Popjustice, My Village and Spoonfed.